Megan Haskin
Mindset Coach
I had the privilege to work on - the branding suite for intuitive living coach Megan Haskin.
Together we created a brand identity that incorporated Fynbos - flora and fauna native to South Africa, Megan’s stunning home. I created hand drawn native flowers, birds and butterflies, and incorporated the garden commodore, a native butterfly into the primary logo, symbolising freedom, and transformation.⠀
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I incorporated clean, easy to read fonts into the brand identity that would created strong branded graphics across social media, pinterest, and printed materials.
The Brand Identity
Approchable | professional
feminine | high end
Megan's brand identity needed to be memorable and bold, whilst still remaining feminine and approachable. I developed a vibrant colour palette paired with magenta pink, echoing the native colours of her cape town home.
Deliverables
Primary Logo
Secondary Logo
Submark
Style Guide
Colour palette
Fonts
Icons
Illustrations
social media templates
production quality print repeats
